Legend Product Modernization

A UX-Driven Transformation

The Legend product modernization aimed to revamp the user experience of the booking, scheduling, and operational planning features. As part of this project, my role was to enhance the usability, simplify workflows, and improve functionality to meet modern user needs. This case study showcases the evolution of the Legend product, focusing on a seamless, intuitive design that consolidates various booking and scheduling processes into a unified experience.

Role and Responsibilities

Product Designer

I spearheaded the redesign process, conducting research, creating empathy maps, designing wireframes, and iterating prototypes. This process involved close collaboration with stakeholders to align on user requirements and objectives, followed by usability testing sessions to refine the designs further. My contributions ensured that the final solution was not only visually appealing but also functional and efficient for end-users.

Problem

Legend required an update to its outdated booking and scheduling workflows. Users faced difficulties navigating due to poorly integrated “System Booking” and “Operational Planning” processes. The calendar also lacked support for essential views like daily and weekly, crucial for meeting varied operational needs.

Outcome

I streamlined workflows by combining “System Booking” and “Operational Planning” into one flow accessible through booking sheets. The redesigned calendar now offers flexible daily to weekly views, enhancing adaptability for various scheduling needs. User-centered design principles ensured that all features met user expectations.

Research and Discovery

Understanding the User

Using empathy maps, I explored the perspectives of Legend’s primary users to understand their pain points and goals. This process revealed that users prioritized ease of navigation, quick access to critical information, and flexibility in viewing options. These insights guided the design decisions, ensuring that the final interface addressed specific user challenges, such as simplifying the search for resources and improving the workflow for system bookings.

Design Process

Problem Definition and Ideation

The process began by identifying key issues and brainstorming potential solutions, setting a clear direction for the project.

Wireframing

Initial wireframes were created to map out structural changes, providing a foundation for the more detailed design phases.

Interactive Prototyping

Developed interactive prototypes to streamline user interactions, combining services into a single tab and optimizing booking flows.

Usability Testing and Refinement

Conducted usability tests to collect user feedback, enabling iterative enhancements to improve design and user satisfaction.

Features and Functionality

Unified System Booking Flow

By combining “System Booking” and “Operational Planning” into one streamlined process, users now have a more accessible and efficient booking experience.

Enhanced Calendar Experience

Different views (daily, next 3 days, work week) cater to users’ scheduling preferences, making it easier to plan and manage resources.

Improved Usability

The consolidated tabs for agreements and member services reduce confusion, while clearly labeled options and tooltips enhance the user experience.

Responsive Design Elements

The interface adapts to various screen sizes and device types, ensuring functionality and readability across platforms.

Reflection and Takeaways

What I Learned

The Legend product modernization project reinforced the importance of aligning with user needs from the outset. Through empathy mapping and iterative prototyping, I ensured that the final product directly addressed user pain points. This project also emphasized the value of usability testing, as user feedback shaped key design adjustments that ultimately improved functionality and user satisfaction.